The largest production "Featherbed" Norton owes its existence to the demands of the North American market and was announced for the 1962 season. Named the Atlas the new machine was powered by a 745cc twin cylinder engine, the increased capacity being achieved by increasing the bore to 73mm from the 650cc's 68mm. The performance of the new machine was similar to that of the 650SS with both machines generating a claimed 49bhp at 6,800rpm, however, the nature of the power delivery was very different for the two motorcycles with the 650SS requiring the exploitation of its full rev range in contrast to the Atlas which offered a more relaxed power delivery. Intended for export to the United States they were fitted with a small fuel tank and high handlebars.
The Atlas was not made available to UK clients until February 1964, when it entered the domestic market catalogue, fitted with a larger tank and flat handlebars. The home market machines benefitted from the addition of a second carburettor and a 12 volt electrical system, although a magneto was retained to provide the sparks.
The press were quick to take the opportunity to test the new model and discovered that it did everything the 650SS did in a more relaxed manner, with excellent handling and brakes as would be expected of Norton.
The example offered was built in 1965 and restored by the vendor in 2007 to his usual exacting standards. It is described as being in excellent condition throughout. The vendor informs us that it has been in constant use since the completion of the restoration and runs perfectly. It is offered with a log book and old tax disc.